⚡Conclusions

Goals

The objectives were met by selecting three points of improvement:

• Facilitate Pre-selection: Make it easier for users to pre-select products.

• Generate User Confidence in Size Selection: Provide users with confidence in their size selection.

• Allow Users to Recover Their Cart After Expiration: Allow users to recover their cart after the payment time has expired.

Future Plans

With the availability of resources and time, it would be ideal to conduct a usability test in the future to improve each proposal and then insert an A/B test within the platform to validate its functionality and user acceptance.

Conclusions

The resolution of this challenge aims to seek significant changes through small actions and the viability of its application. A Lean design process would be ideal for testing ideas and continuously improving the product. It is part of the iteration to understand user needs.

Final Thoughts

Finally, let's think that the online shopping process, which is generated with the same ease, can also be halted with the same difficulty. Therefore, it is essential to always keep in mind:"Don't make the user lose time"I'm sure Steve Krug would support me on this 😂